February 2018 Meeting
Mayank Bansal, Senior Manager, SkinMedica Product Development, Allergan
TOPIC: Insights into New Product Introduction
Every organization grows its business by introducing new products (or services) to the market. An effective approach for development and launch of new products ensures success by minimizing the chance of failure. The present talk is focused around three key facets of new product introduction:
- Structured Process
- Research & Development
Mayank will discuss details on a process of taking the product from a concept to commercialization that provides rapid R&D time and cost efficiency, Stage Gate or similar concepts that lead to impactful product development, Strategic Project Management for flawless execution, managing R&D and Scale Up to prepare for larger markets, and addressing common failure points and unforeseen roadblocks.
Mayank Bansal has leadership and expertise in product development from a concept to commercialization. Over the years, he mastered the product development process working in multiple areas, ranging from R&D to Manufacturing. He has directly managed Formulation R&D, New Product Introduction, Project Management, Quality Assurance & Control, Regulatory, Process Engineering, Scale Up, Technology Transfer, Manufacturing & CMO Management and worked with multiple global organizations. He spent over 18 years in the cosmetic industry and has been integral in designing the NPI process for multiple organizations.
Mayank is a certified Project Manager (Caltech) and has master’s degree in Cosmetic Science, Pharmaceutical Sciences (Univ. of Cincinnati), and bachelor’s degree in Chemical Engineering. Mayank works as Sr. Mgr., SkinMedica Product Development at Allergan. Prior to joining Allergan, he worked as Vice President of R&D and Technical Services at McKenna Labs.
|Event Date||February 27, 2018 5:00 pm|
|Event End Date||February 27, 2018 8:30 pm|
|Location||Manhattan Beach Marriott Hotel|